I think it's mostly perception of primarily black athletes!
The Cape
Martha's Vineyard
The Kennedys
aristocrats
Charles Emerson Winchester

Celtics basketball where you play as a TEAM
rather win and look bad, than lose and look good
no glitz,no flash,no bright lights and glamour
long, cold winters-----SNOW
Not exactly what I think an African American would call optimal criteria for a place to call home----and let's face it, 95% of the NBA is black.
When you think about it the last really flashy, great player the C's had was Larry! Kind of why I had hoped C's could some how have acquired Ricky Rubio. Another great, flashy passer who guys really like playing with!
Hate to say it, but I've caught a few Wolves games this year, and they've been far more entertaining than the C's!