So I read this list as 3 categories of players
1 - Guys that are pretty universally disliked i.e. Smart, D. Green, Paul
2 - Guys that have taken some controversial positions, and generally don't get many tweets i.e. Brown, Simmons
3 - Guys that don't get many tweets and performed poorly at key moments - Tatum, Bam, Young, Butler
Then you have Gobert who is probably all 3.
Someone like Lebron who just gets so many tweets, most of which are positive, is just going to have the volume of good that outweighs the bad.