With 30 teams and a handful of premier markets and/or franchises, there are probably 20 so-so to crappy franchises to play for. NY, BOS, CHI, LA each have a big market and some history/glory (been a while for NYK), but that's only 6 teams. Throw in big spending-Cuban in Dallas, Popovich's system in San Antonio, and the weather in Florida and Arizona, plus Texas, and there are roughly a dozen "good" places to play.
Travel on the West Coast takes too long, even for within division games, and it's a historically tough conference (no Toronto).
Minny is pretty much screwed unless they're quite shrewd and very, very lucky.
They got Love, which was either or both, but they needed to bring in more and didn't. Martin was a mistake; need more on the wing to make it. They needed to bring in someone midseason to bolster things, but I don't think they did much.
If Love stayed, they might have a chance...