Doesn't have much value if you're looking at players who average like less than 15 minutes off the bench. Like, we can't look at Jordan Mickey's stats in garbage time and realistically say that he'd flourish with 36 minutes in the starting lineup.
Where it's helpful is for looking at guys who put up minutes in the 25-46 minute range, imo. People lost their mind over how great Rondo's stats were during the 2012 playoffs... 17.3 points, 11.9 assists, 6.7 rebounds and 2.4 steals.... but a key reason those stats were high is because he was playing an obscene 42.6 minutes per game. Adjust it to the 36 minute average and his stats were pretty well in line with his other per 36 minute stats: 14.6 points, 10.1 assists, 5.7 rebounds and 2 steals. In his final season in Boston he averaged 31.8 minutes... adjust it to 36 and he arguably had the best stats of his career: 9.4 points, 12.2 assists, 8.5 rebounds, 2 steals. Rondo's career per-36 of 12 points, 9.5 assists, 5.3 rebounds and 2 steals are not dramatically different than the per-36 stats he put up during that playoff run everyone overreacted to.
The fact is, there are a great many players who will consistently put up per minute numbers. You give them 25 minutes, they'll produce at a consistent pace. You give them 40 minutes, they'll produce at a consistent pace. Just because on one team he's getting 40 while on another team he might get 25 does not mean he was "better" one year and worse the other. Isaiah Thomas is an excellent example of this. He had his minutes dive to 25 on the Suns and his numbers were career low. BUt his per-36 numbers that season were well in line with his numbers any other year: 21.4 points, 5.2 assists, 1.4 steals... his career per-36 was 21 points, 6 assists and 1.2 steals. Same player less minutes.
Likewise, it's valuable for looking at a guy like Jimmy Butler who put up big stats while averaging 39 minutes... in comparison to a guy like Jae Crowder or Avery Bradley (averaging low 30 minutes). I've been arguing for a while that with enough minutes and a big enough role, guys like Crowder and Bradley could probably put up 80% of what Jimmy Butler puts up.
During Butler's break-out season he avearged 18.6 points, 5.4 rebounds, 3 assists and 1.6 steals per-36.
Jae last year put up per-36 of 16.2 points, 5.8 rebounds, 2 assists and 2 steals with 44%/34%/82% shooting.
Avery last year put up per-36 of 16.4 points, 3.1 rebounds, 2.2 assists and 1.7 steals with 45%/36%/78% shooting.
I think that's valuable and important. Clearly neither Jae or Avery has been given the same 1st option role that Butler has received. But to me, it spoke to an idea that if you give those guys enough minutes, they could potentially put up near all-star numbers. So far through 3 games, both of those guys are putting up all-star numbers... but Bradley in particular (who is averaging 36.7mpg) is currently Top 15 in the league. Still early, but it doesn't surprise me.
Role matters as well... that's why I tend to favor players with high shooting percentages. Even when Steph Curry was a young player, he was getting plenty of minutes. But his shooting percentages were astronomical. I brought up multiple times that I would have loved to see what Steph could do with a more pronounced role in the offense. Here was a kid shooting 49%/46%/90% and yet he was only getting 11-14 shots per night. This was because Monta Ellis was the ball-dominating force on that team You had Ellis taking 22 shots per night while putting up significantly lower shooting percentage. I had to wonder what Curry would do with those kind of shot attempts. Last couple years, we've seen it. Curry had his shot attempts raise to 18-20 and his field goal percentages stayed consistent.
These are things to consider when looking at a player like Avery Bradley. He and Olynyk have been our most consistent shooters over the past 3 seasons. What might happen to Avery Bradley if a team (and it might not ever happen on the Celtics) gives him consistent 36+ minutes and makes him a focal-point of the offense. Was the last game a glimpse at that? I think it probably was. Though, that's not to say that he ever actually will get 36+ minutes and a consistently focalpoint role in an offense.
Per-36 is a valuable stat in context. I get why you created this thread... it's a reaction to me tongue-in-cheek pointing out that Embiid's per-36 stats are incredible. But for what Per-36 is typically used for, it has value for sure.