Coaching. They have to execute a great game plan. They have guys who can play, but if you can get guys to execute a really great strategy, then any team has a chance. These are all pro players. They can all shoot, play defense, rebound etc. if one coach does a better job at putting players in a position to succeed, they're more likely to win. Honestly, I think James has ego issues, and is as much of a liability to any team as he is an asset. Wouldn't it be a kick in the pants for him to lose this series to the Celtics? That's almost enough reason for it to happen right there.