consistent with other high profile cases, huh
Sure......
This punishment TOTALLY fits the crime 
What's your favorite nfl team, granath?
I've already mentioned that I no longer watch the NFL, in large part due to Goodell's rulings in the NFL. But yes, go back a couple of pages and you'll see my post which details that this is entirely consistent with other high profile cases in the NFL.
Note, I am not saying the punishment fit the crime. It does not. Neither did the punishment for the Saints (incredibly overboard and unjustly accused some players of participating). Or for Ben Roethlisberger (zero proof, no probable cause, no charges). Or Goodell's second try at Ray Rice (outside the boundaries of the CBA to punish someone twice). Or Adrian Peterson (again, outside the CBA). So on and so forth. What is the commonality of these cases? The Saints case was right in the middle of the concussion debacle. Big Ben is a high profile player. Ray Rice's TMZ video tape and the backlash against the paltry two game suspension. Peterson's abuse case coming on the heels of the Rice debacle. In short, the commonality is that all of these hit mainstream media.
Essentially, there's two tiers of punishment for Goodell. There's the normal suspensions and fines - the everyday comings and goings in the NFL. Then there's the ones with a lot of media scrutiny and Roger's MO is to go overboard on these to show everyone how tough he is. It makes for a very uneven system of punishment.
While we will never know whether this is true or not, I believe that if the Patriots lost the Super Bowl the punishment would have far less severe. But the "appearance" is that the Patriots cheated their way to a Super Bowl win and thus you have what was handed down yesterday. Remember when the Steelers had that coach that accidentally stepped on to the field and impacted the game. The rumor was that the Steelers were going to fined a draft pick. Only after they failed to make the playoffs was it leaked that there would be no further punishment. Had the Steelers made the playoffs, I would place a bet that they would have lost that draft pick. Why? Because the incident would have had a higher profile.
So the narrative that the NFL has two sets of rules - one for the Patriots and one for everyone else - is laughable. It's simply not the case. There ARE two sets of rules - one for high-profile media cases and one for those that aren't. It's just Roger being Roger.