I think the bigger penalty is being called out for flopping.
It might be bigger but its still close to nothing. $5000-$50000 fines for people making $10-20 million a year is the equivalent to nothing, especially when the league is paying the players extra for playing in the playoffs. As for being labeled a flopper, what does Lebron or anyone else care about that? The man has already done an half hour television special to announce his free agent signing and had a pep rally to announce his arrival in Miami. He's had much, much more serious PR problems than being called a flopper.
Seriously, this whole anti flopping policy has zero teeth. Want to enforce a rule, give the punishment teeth and a bite. The NBA has more serious penalties for sitting players who they expect to play on national TV, for making hand signs, and tapping a ref during a timeout while telling him a joke than they do for flopping and ruining the game.
What's your "bite" look like, then? I mentioned suspensions for repeat offenders - the league already has that policy but I'd move it from a 5th offense to a 3rd.
Money - real money - or playing time are notoriously the only sure ways to motivate players, so beyond making the fine a % of salary, which the NBAPA would never agree to, suspension seems like the only way to do it.
Why do you think the NBAPA wouldn't go for it?
If anything, they should be looking out more for the regular players, than for the superstars.
Like say the NBA fined a player 0.1% of their salary, some quick math based on salary:
Kobe's salary
$28,000,000, fine $27,184
Most Older Superstars' salary
$20,000,000, fine $19,417
Most Younger Superstars' salary
$15,000,000, fine $14,563
Avg Salary
$5,150,000, fine $5,000
Minimum salary, rookie
$473,604, fine $460
Minimum salary, 10+ year vet
$1,352,181, fine $1,313
And perhaps add in an escalating scale? (like an additional 0.1% for every violation).
Still not going to make much of a difference for the superstars, but it's a start.
Hasn't there some stories about some NFL practice squad players, getting fined like 20k, and they may not even make the team? I think with situations like this, the Players Association would be concerned about the little guy, if this system lowers the potential fine for the majority of the league, why would they be against it?
Of course, I think suspension is the better answer, because then a player would lose out on 1/82 of his salary (right?). That would be much bigger. Though sitting star players isn't good for business...