Read this article last night. After some thinking about it, I've come to the conclusion that his ideas aren't that bad. Some I agree with, others not so much.
His idea of a lottery tournament for the 8th seeds is awesome. I would tweak it a little though. 1st get rid of divisions, keep the conferences. The NBA doesn't really have very many true division rivalries. The sport's greatest rivalry isn't even a conference rivalry (C's/Lakers). Have the bottom 8 teams from each conference play a single-elimination tournament with the East tourney-final in NYC and West tourney-final in LA, drop the extra draft pick idea. Maybe with the incentive of getting at least one pseudo-playoff home game, seeding for the tourney would be important enough to prevent tanking, and at the same time eliminate the need for the draft lottery (I just hate the lottery). Draft picks would then be strictly based on regular season record.
As far as his idea that having a top/bottom heavy league being ok, I'm torn. Having dynasties is a good thing (it draws casual fans). On the other hand, having consistenly bad teams creates less interest in local markets. Also, why can't these owners agree to revenue share? Are the rich NBA owners somehow more important than rich owners in any other sport? If the Yankees, Red Sox, Cowboys, NY Giants, and other rich team's owners can agree to revenue share, why can't NBA owners? They need to get over themselves.
The BRI splits, cap system, salary slotting sytem he suggests might work and it is definitely progessive. Honestly, I'm not sure about it, but, at least it's better than what either side currently is after. The owners must realize the players are not going to allow them to lock the players out of the potential revenue increase that may come with a new TV deal (which is up for renewal in 5 years). The players need to realize the length of their current contracts just isn't working. I would suggest nothing more than 3 year gauranteed contracts (longer can be offered-just not gauranteed).
Overall, this was actually one of the few pieces from Simmons that wasn't complete garbage, which surprised me.