Hey soap, thanks for bringing this up. In my NBA playoffs bubble, I managed to completely miss this, which led to me googling the incident this morning. Since I'm currently sitting in a meeting, I don't have sound to watch the video, but from reading several blog posts on the matter (@ FanHouse and elsewhere), it certainly seems like I'll be hard-pressed to disagree with Jeff and Bob once I've seen the video for myself. As Jeff said, very strong reaction from the blogosphere.
Sounds like you may have been kind to Bissinger by calling his reaction "over-the-top."
It's really too bad, btw, because I really enjoy the guy's work. He's best known for Friday Night Lights at this point, but 3 Nights in August was an wonderfully-written look at Tony La Russa's managerial world. Great writer...but apparently a bit off-base on this blogging issue. Too bad.
-sw