My main issue with the new Marvel things is that they feel the need to undermine all the previous Marvel things in order to prop themselves up. Whether that's the infinity stones in the "Loki" series, the power of Thanos in "What if," the indomitable power and rage of the Hulk for the last several appearances of him, or numerous other examples.
It feels a bit like an ad hominem attack in a debate, where a debater attempts to prop up his position by personally attacking the opponent. It feels like more recent Marvel cinema is not secure enough to allow their stories and characters to stand on their own feet, but rather try to say, "You remember how awesome (the previous thing) was? Well (this new thing) is better because (the previous thing) was stupid."